NeoBank Starling: why you should join us

Starling claims to have the highest customer switch rate of any British bank. The article points out several reasons why people are switching, some of Starling’s key features, and offer a link with seven more reasons why you should switch. About a two minute read with an active hashtag on Twitter.

Comment: as I’ve posted several times, its clear there are too many NeoBanks. Also its unrealisitc to suggest they all will avoid acquisition by an incumbent (ether by bankruptcy or an acquisition. However with their recent push into profitability, Starling is starting to look like it could be one of the few who make the transition to a successful business.

Bad relationships are hard work.

In 2021, cut ties with card readers, queues and ringing up to do basic admin. Break up with what-the-#%&$ overseas fees and planet-hurting practices – and fall in love with easy, ethical banking from your phone.#BreakUpWithYourBank pic.twitter.com/RoqvfAKbi1

— Starling Bank (@StarlingBank) January 15, 2021